CRM/
GHL Specialist 2

- Set up, customize, and optimize the GoHighLevel CRM system to align with business objectives.
- Build and manage automated workflows and sales pipelines to streamline the lead management process.
- Segment contacts using smart lists to run targeted SMS, email, and voicemail campaigns.
- Automate onboarding sequences, follow-ups, and reminders using GHL’s automation tools.
- Design high-converting funnels and landing pages using GoHighLevel’s drag-and-drop builder.
- Integrate GHL’s calendar feature for automated appointment booking and lead scheduling.
- Monitor campaign performance through GHL’s analytics and reporting dashboards to track open rates, click-through rates, and conversions.
- Manage user roles and permissions within the GHL platform to ensure secure access and team collaboration.
- Set up and manage integrations with third-party platforms like Stripe, Google Ads, Zoom, Facebook, and others.
- Regularly clean and maintain the CRM database to ensure accurate and updated contact information.
- Create onboarding workflows for clients to automate and simplify their business processes using GHL.
- Develop custom forms, surveys, and chat widgets, and embed them into websites or funnels.
- Train clients or team members on how to effectively use GoHighLevel tools and features.
- Strong understanding of GoHighLevel CRM and its full suite of tools and features
- Ability to build and manage automation workflows (email, SMS, voicemail, follow-ups).
- Experience creating and optimizing sales funnels and landing pages using GHL's funnel builder.
- Proficiency in managing pipelines, calendars, forms, surveys, and chat widgets within the platform.
- Familiarity with lead generation, nurturing, and client onboarding automation.
- Knowledge of integrations with third-party tools (e.g., Stripe, Zoom, Facebook, Google Ads, Mailgun, Twilio).
- Basic knowledge of HTML/CSS for custom edits and styling (optional but helpful).
- Strong analytical skills to monitor campaign performance and interpret data using GHL reporting dashboards.
- Excellent problem-solving skills to troubleshoot automation, campaign, or integration issues.
- Good communication skills for training clients or collaborating with teams.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Up-to-date with CRM trends, marketing automation, and GoHighLevel platform updates.
Bachelor’s degree in Marketing, Business, Information Technology, or a related field.