Sales
Development Representative2
- Actively research and identify potential leads through various channels like cold calling, emailing, and social media platforms (such as LinkedIn).
- Engage with prospects to understand their needs and assess whether they fit the criteria (e.g., budget, timeline, company size) for becoming a potential customer.
- Reach out to leads to introduce the product or service, explain its value, and build a relationship to set up a meeting or product demo.
- Regularly follow up with prospects to keep them engaged in the sales process, answer questions, and ensure they are interested in moving forward.
- Maintain and update the CRM (Customer Relationship Management) system, ensuring that lead details, communication, and status are accurately recorded for tracking and follow-up purposes.
- Work closely with the sales team, especially account executives, to pass on qualified leads and ensure a smooth transition for closing deals.
- Track and report on key performance metrics such as lead generation, outreach activity, conversion rates, and overall progress to ensure targets are met and to identify areas for improvement.
- Ability to effectively communicate with prospects through calls, emails, and social media, and to clearly explain product benefits.
- Listening carefully to understand prospects' needs, pain points, and requirements to qualify them properly.
- Ability to handle rejection and keep a positive attitude while pursuing leads and following up consistently.
- Efficiently manage time to reach out to multiple prospects, follow up, and maintain organized records of all interactions.
- Familiarity with Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot) to track leads, interactions, and sales activities.
- Ability to identify and find relevant information about potential prospects to initiate meaningful conversations.
- Ability to identify challenges prospects face and quickly suggest the product or service as a solution.
- Focused on meeting or exceeding daily, weekly, and monthly targets and metrics for lead generation and qualification.
- Flexibility to adjust messaging and approach depending on the prospect’s industry, position, and needs.
- Ability to collaborate with the sales team, especially account executives, to ensure smooth handoffs of qualified leads.
- Strong understanding of sales processes and lead generation strategies
- Familiarity with CRM software (e.g., Salesforce, HubSpot) is often preferred
- Excellent communication skills, both written and verbal
- Ability to work in a fast-paced environment and handle a high volume of calls/emails
- Goal-oriented and comfortable with achieving performance targets
- Problem-solving skills and the ability to understand customer needs quickly
- Familiarity with social media platforms (like LinkedIn) for outreach is beneficial
Bachelor's degree in Business, Marketing, Communications, or a related field ,or master degree in Business Administration (MBA), Marketing, or Sales Management.